Tuesday Tips: Forget what you know

Sometimes the most important thing to remember when taking on social media as a new way of marketing is to forget what you know about traditional marketing because social media marketing is a different beast - sorta.

Danielle Cormier, Social Media Community Manager for Constant Contact advises people who are new to social media marketing to "Forget what you know about traditional marketing, use social media to focus on getting to know your customers.”

And the advice makes sense. Once you learn the ins and outs of social media, you can start incorporating traditional marketing into it, but remember that there are still things that are unique to social media where traditional marketing won't work for it.

Just something to keep in mind as you learn the ins and outs of social media.

Tuesday Tips are a series of tips released on Tuesday each week regarding a hint or tip to help you manage and market your Facebook presence better.  You can find all the Tuesday Tips by clicking on the Tuesday Tips tag below.